Byron L. Read

Byron Read
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Byron L. Read's Biography

Type Of Business:
1) Full Service Marketing and Advertising Firm 2) Direct-Mail Publication Company
Marketing Area:
1) United States, British Virgin Islands 2) Regional
Expertise:
Mr. Read's expertise is in advertising, media placement, graphic design, event preparation, sales training and research.
Major Product/SVS:
1) Marketing and Advertising Services including Media Placement, Radio and TV Production, Graphic Design, Event Planning, Sales Training, Qualitative and Primary Research 2) Direct Mail Advertising Magazine
Hobbies/Sports:
Golfing, Mountain Biking, Diving, Boating, Personal Training
Education Degrees:
Coursework in Business Administration, Clarion University
Affiliations Awards:
The Greater Scranton Chamber of Commerce; Greater Hazleton Chamber of Commerce; Huntsville Country Club
Industry:
Marketing & Advertising
Date of Distinction:
10/14/2009
Throughout the duration of your career, what was the one highlight that stood out the most?:
The highlight of his career has been becoming an entrepreneur at the age of 29.
Charity:
Old Forge School District
Number Of Years In Profession:
17
Number Of Years In Current Position:
6
What Does He/She Attribute Success To:
He attributes his success to his hard work, disciplined nature and strong long-term relationships, which are all characteristics that aid in his ability to position himself as an expert in his field.
Why did you become involved in your profession or industry?:
He became involved in his profession because of his background in art paired with his experience in sales gained from his first job with the Miami Herald which he found to be very successful.
Extended Bio Profile:
Mr. Read also owns an advertising magazine for the past six years called The Target Shopper Magazine, Inc., which is the largest circulated magazine in Northeast Pennsylvania. He has won many national awards for his artwork while in high school.
Position Responsibilities and Duties:
Meeting Clients, Reviewing Employees' Work, Delegating and Coordinating Media Placements, Negotiating
Education Certifications:
Certified Radio Marketing Consultant and Radio Marketing Master, Chris Lytle Organization, Radio Advertising Bureau
Awards/Honors:
Top 40 Under 40 in Northeast Pennsylvania; Times Leader, The Wilkes-Barre Publishing Company
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