Type Of Business:
Independent publisher of focused reports
Expertise:
Business development; Entering new markets
Education Degrees:
Bachelor's Degree in Marketing, IHM Business School
What do you feel separates you from the rest of the professionals in your industry?:
His strange attraction to problems and solving them.
What has been the most outstanding thing you have done thus far in your career?:
His greatest career achievement was beginning and growing his company.
How would you like to be remembered by your peers?:
He would like to be remembered as a strong entrepreneur.
Number Of Years In Profession:
8
Number Of Years In Current Position:
2
What Does He/She Attribute Success To:
He attributes his success to taking risks and ventures that others would normally avoid.
Why did you become involved in your profession or industry?:
He became involved in his profession after accruing extensive experience in the finance industry; a friend of his started Mediaplanet International and convinced him to come aboard and try a new industry.
Extended Bio Profile:
Mr. Soderstrom built his business with four people in Stockholm in 2003. It is now a global publishing house in 24 countries with more than 350 employees.
Position Responsibilities and Duties:
Overseeing the North American division; Building, creating and establishing new markets
Where Will You Be In 5 Years:
In five years, Mr. Soderstrom hopes to get involved in another start-up company and grow it to profitability.