Type Of Business:
Digital marketing and analytics
Expertise:
Online marketing; Interactive design; Landing page testing and optimization; Media planning
Major Product/SVS:
Paid search advertising; Organic search engine optimization; Display advertising; Social media programs
Favorite Business Publication:
Adage; OMMA; Fast Company; Wired
Hobbies/Sports:
Golf; Playing bass guitar
Education Degrees:
Bachelor of Science in Interactive Media Design, The Art Institute of California, Los Angeles, with Honors
Affiliations Awards:
President, Ad2SD; Board of Directors, San Diego Ad Club; Online Marketing Institute; SEMPO; American Advertising Federation
Number Of Years In Profession:
12
Number Of Years In Current Position:
3
What Does He/She Attribute Success To:
He attributes his success to staying ahead of the current trends in marketing.
Why did you become involved in your profession or industry?:
He became involved in his profession because he enjoyed seeing actionable and measurable results.
Position Responsibilities and Duties:
Leading a team of digital marketing strategists; Providing digital advertising services; Meeting clients' business objectives
Education Certifications:
Online Marketing Institute; Google Agency Partners; Omniture
Awards/Honors:
First Place Communications, AAF Club Achievement (2010); Third Place Communications, AAF Club Achievement (2009); Gartner Customer Excellence Award, Marketing Automation for Research In Motion (2009); Platinum Spotlight Award, League of American Communications Professionals (2007); Silver Awards for Best Product Branding Campaign, Best Corporate Communications Campaign, and Best IT Viral Marketing Campaign, International Academy of the Visual Arts (2007)
Where Will You Be In 5 Years:
In five years, Mr. Ware hopes to be a senior vice president for a digital agency, or run his own company.